MTV launched on August 1st, 1981 with a logo designed by Manhattan Design's Patty Rogoff and Frank Olinsky under the creative direction of Fred Seibert. The block letter "M" was sketched by Rogoff, and the scribbled word "TV" was spraypainted by Olinksky. Let everyone know you are a fan of the channel that started a music revolution when you wear this Ladies Stripes Logo MTV Muscle Tank Top!